LIFT Award


A branded logo for Ontario’s education ministries, for an award’s ceremony honouring “Leadership in Faculty Teaching.”

This logo, the subtle “A” for award punctuated with the “ivy” leaf distinguishes the awards as a pre-eminant honour for teachers.

The Persona Approach

Do you need sales? Revenue growth in a competitive scenario? Assets? Qualified leads? Inbound calls? Brand awareness? A positive spin on an issue? Even in today’s competitive markets, these challenging goals are nothing more than problems to be solved. With the right approach—the Persona approach—all problems can be turned into manageable, cost-effective opportunities.

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