Amer.com
Persona branded Amer.com, a leading computer vendor and manufacturer in North America. The website deploy moved through stages, starting as information only, through to a full E-Commerce solution with thousands of products in the popular store. Amer.com has grown to a leadership position in the education and government niches, and is popular with consumers and businesses alike (B to B and B to C) for its "low price for major brand names" approach. Amer also manufactures network equipment, including switches, security appliances and software, and sells these products through a wide network of resellers. The site must service all client areas: business-to-business (including government), consumer direct and reseller channel for manufactured products. A well-engineered shop solution with weekly specials, together with features such as technical support videos, FAQs, and other audience-targeted initiatives keeps the site high-traffic.
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